Ahoj!
I used to say: I am a graphic designer, but I did too many technical tasks, often boring and repetitive. Designing a grid-based layout, typesetting and text makeup, prepress, web development, hand drawing, calligraphy, all of this required considerable technical knowledge. It’s good for it to look nice, but it’s better for it to be easy to read, for the message to be clear, and for the design to be printable. Usability in design was the most important thing to me. That’s why I became an artisan.
